Promoting Sarawak as an International Meeting Destination

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Pullman Kuching: Gearing up for MICE
Sarawak, the beautiful state of Malaysia in Borneo is blessed with natural splendor and colourful history. Coupled with high quality facilities and experience in hosting conferences, it is wonder that Sarawak will be a great Meeting, Incentive, Convention and Exhibition (MICE) venue.
Sarawak Convention Bureau (SCB) has, through strategic planning, arranged for 18 international events to be held in Sarawak between 2011 and 2016, expected to attract at least 600 participants per event.
These events include the ASEAN Australian Engineering Congress (AAEC) event (25-27 July), and the Global Conference 2011 (30 Nov-3 Dec).
Some of the most ideal venues for the MICE programme are the five-starred Pullman Hotel; Borneo Convention Centre, Kuching (BCCK); Damai Beach Resort; Sarawak River Cruise; and Four Point by Sheraton, Kuching.
Source: The Borneo Post (14 June 2011)
Pix: Joebonaventure M.

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